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What Drives Us
Speakers Bureau
Portrait of a lousy salesperson

Every principal at RESPONSE made a
living
in sales before
even thinking about
getting into advertising.
Key People
 

RESPONSE PROSPECTING AND LOYALTY STRATEGIES, INC.
Steve Cuno, Chairman Paul Martin, Director, Creative Services
Joe Szymanski, President Mark Martinez, Director, Print & Interactive
Jessica Trump, Director, Account Services Stacey Soldan, Art Director
Scott Hubka, Market Research Director Erin Mendenhall, Finance Manager

   Steve Cuno
   Chairman
        Here’s a creative mind that never rests. Even at the end of a day of ad writing, Steve Cuno unwinds by writing for fun.
        With 30 years in the marketing business, Steve has worked as marketing communications manager for a multi-state bank, advertising manager for one of the nation’s largest hospital corporations, and managing partner in a national direct marketing agency. He opened RESPONSE in 1994.
        Steve is the author of the book Prove It Before You Promote It: How to Take the Guesswork Out of Marketing, due Fall 2008 from publisher John Wiley & Sons.
        An internationally published marketing authority, Steve is a popular event speaker for the Direct Marketing Association, the American Marketing Association, the American Bankers Association, the National Postal Forum, the U.S. Postal Service, and others.
        Clients who have profited from Steve’s marketing expertise include financial institutions, consumer and high-end software developers, the health care industry, publishers, and more. “I am on a crusade for responsible advertising,” Steve said in a recent interview. “My passion is finding and using what works for my clients.”
        Originally from upstate New York, Steve lives in Sandy, Utah. In his spare time he enjoys reading, writing, composing, visiting with his adult children and grandchild, and spending quality time with his grand piano.